OneStopPlus.com®, a division of Redcats USA and the world’s first and only web-mall for plus-size women and big & tall men, announces the launch of its first “Virtual Model,” a technologically-advanced visual option for showcasing OneStopPlus.com®’s trend-driven, plus-size styles to its customers. The “Virtual Model,” created by the Montreal-based company My Virtual Model, can be dressed in 200 different styles from OneStopPlus.com®’s repertoire, creating upwards of 30,000 outfit combinations. The avatar’s image can be personalized with the eye, skin and hair color of the customer’s choosing.
With its forward-thinking approach, OneStopPlus.com® continuously adds new innovations and like-minded brands to the site, successfully catering to its growing customer base. The company’s latest move to bring “Virtual Model” technology to the site once again demonstrates that OneStopPlus.com® is a pioneer in the ever-changing fashion industry, proving that women who are plus-size can also experience the most advanced, high-fashion lifestyle.
Launched in 2007, OneStopPlus.com® has created a thriving marketplace business model that features well-known proprietary brands, as well as external brands. So far in 2011, OneStopPlus.com® has amassed more than 10 external partners to its website, sending a powerful message about its ability to provide its customer with an escalating variety of styles and fashions at a great value. As a major-player at the forefront of the fashion and technology industries, OneStopPlus.com® was one of the first companies to produce a virtual runway show to simulcast throughout the world and allows its customers to shop via iPhone and iPad accessible technology. The launch of the “Virtual Model” is an evident extension of the company’s technology-driven agenda.