Marvel Entertainment, LLC, a global character-based entertainment company, and Aeropostale, the parent company to kid’s retailer P.S. from Aeropostale®, today announced an exclusive collection of Marvel Super Hero merchandise available under the P.S. from Aeropostale brand. The apparel and accessories line will be targeted to P.S. from Aeropostale customers, kids between the ages of four and 12 years-old, and will include designs inspired by classic Marvel Super Heroes such as Spider-Man as well as next summer’s blockbuster film event, Marvel’s ‘The Avengers,’ which features Iron Man, Captain America, Thor, The Incredible Hulk, Black Widow and Hawkeye.
The initial product including t-shirts, hoodies and accessories will debut this October in P.S. from Aeropostale stores across the U.S. and online at http://www.ps4u.com. Additional apparel and accessories will continue rolling out in support of Marvel’s ‘The Avengers’ in theaters on May 4, 2012.
P.S. from Aeropostale will be supporting the Marvel Super Hero collection with an integrated marketing and promotional campaign which includes in-store displays, social media outreach, a Super Heroes shop at http://www.ps4u.com and character appearances in several of its P.S. from Aeropostale stores on October 15, 2011.
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