Ginch Gonch was born from the rebellion against the dull, colorless underwear endured by most people, and has quickly become one of the fastest growing premium lifestyle brands internationally. It was one of the first of its kind to successfully combine humor and sexuality with funky, fashion-forward designs, and has completely reinvented the underwear industry through the unconventional ways it sets the trend for the rear end.

Bringing fun into bedrooms worldwide, Ginch Gonch can be found in premium department stores and exclusive boutiques in New York City, Chicago, Los Angeles, Miami, Montreal, Tokyo, Paris, Toronto, London, Amsterdam, Berlin, Vancouver, Barcelona, Glasgow, Düsseldorf, Johannesburg, Hong Kong, Singapore, Mexico City, Madrid, Sydney, Milan & many more!