Leading women’s specialty retailer, Fashion Bug, announces the July 2011 launch of its new fast-fashion apparel label, Loop 18. The proprietary label will feature figure-conscious fits with on-trend styles and silhouettes for junior sizes 9-27. Targeted towards a younger, more fashion-forward demographic, Loop 18 will be available exclusively at most Fashion Bug stores across the country, as well as online at Loop18.com.
Fast fashion junior apparel label Loop 18 is an exciting new brand with a bold fashion vibe.
By the end of July 2011, the plan is that Loop 18 will expand its presence from 121 to 439 Fashion Bug stores nationwide. Fashion Bug stores carrying the label will feature dedicated “store within store” Loop 18 boutiques.
Fashion Bug is owned and operated by Charming Shoppes, Inc.